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Gilded covers, matte finish, textured fonts – all these elements are costly and often only in the grasp of well-established authors and presses. So how do indie and small-press authors go about creating a cover that is both eye-catching and relevant to the plot? This post will outline the 3-step process that local award-winning author B.T. Polcari took with his marketing team to develop the cover for his upcoming title Fire & Ice.
By John C. Mannone John C. Mannone is former President of CWG 2016-2019 and currently sits on the board of directors. He has poetry in North Dakota Quarterly, Le Menteur, Blue Fifth Review, Poetry South, Baltimore Review, Pedestal, New England Journal of Medicine, and others. He won the Jean Ritchie Fellowship (2017) in Appalachian literature... Continue Reading →